Πρόκειται για ΜΑΓΕΙΑ;;; Όχι. Η Συγκριτική Αξιολόγηση είναι μια στρατηγική διαδικασία μέσω της οποίας αναλύουμε τους επιμέρους παράγοντες που συμβάλλουν στην επιτυχία της απόδοσης του καταλύματός [...]
I want so badly to like the Airbnb ad campaign “Don’t go there.” I want to in part because I have tremendous respect for the Airbnb organization, for the people who work there (like Chip Conley, [...]
Phocuswright’s major consumer research study, focusing on where consumers shop online for travel products, reveals interesting findings regarding the intermediaries and hotels. Phocuswright notes [...]
The travel industry believes in the benefits of the Internet of Things (IoT) and personalisation – the problem is travellers may not be entirely convinced. Recent findings by Boxever on consumer [...]
Facebook has conducted a study of more than 7, 800 people aged between 18 and 64 from Australia, Brazil, France, Japan, the UK and the US who use Facebook and/or Instagram at least weekly in [...]
Are you looking for meaningful ways to nurture the relationship with your customers? Or perhaps, are you looking for ways to attract new customers and generate more fans and followers? [...]
Google has recently introduced ‘micro-moments’, an interesting notion that poses remarkable challenges for travel agents and hotel owners who seek to drive new customers in order to increase [...]
According to a recent survey conducted by Opera Mediaworks some of 51% of American travellers said they preferred booking via a mobile device as their digital platform of choice. Interestingly, [...]
We provide the know-how and the tools in order to achieve the best results for hospitality businesses. From small inns to larger accommodations Tourix can help achieve goals and build a strong marketing structure that will lead to measurable stable top-level numbers, that you and your clients will definately notice.
