[NEW STUDY] ๐†๐ž๐ง๐ž๐ซ๐š๐ญ๐ข๐ฏ๐ž ๐€๐ˆโ€™๐ฌ ๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž ๐จ๐ง ๐‹๐ž๐ข๐ฌ๐ฎ๐ซ๐ž ๐“๐ซ๐š๐ฏ๐ž๐ฅ๐ž๐ซ ๐๐ž๐ก๐š๐ฏ๐ข๐จ๐ซ๐ฌ ๐ŸŒโœˆ๏ธ

 In Blog

๐ˆ๐ฆ๐ฉ๐š๐œ๐ญ ๐จ๐ง ๐๐จ๐จ๐ค๐ข๐ง๐  ๐‚๐ก๐š๐ง๐ง๐ž๐ฅ ๐’๐ž๐ฅ๐ž๐œ๐ญ๐ข๐จ๐ง
๐Ÿ“Š 55% of leisure travelers choose booking channels with Generative AI capabilities.

๐“๐จ๐ฉ ๐๐ซ๐ข๐จ๐ซ๐ข๐ญ๐ข๐ž๐ฌ ๐Ÿ๐จ๐ซ ๐“๐ซ๐š๐ฏ๐ž๐ฅ๐ž๐ซ๐ฌ ๐”๐ฌ๐ข๐ง๐  ๐†๐ž๐ง๐ž๐ซ๐š๐ญ๐ข๐ฏ๐ž ๐€๐ˆ: ๐Ÿ”Ž
Comparative Pricing: 76%
All-in-One Booking: 50%
Loyalty Program Integration: 41%
Flexible Payment Options: 40%
Vacation Packages: 32%
Security/Data Privacy: 23%
User Review Data: 21%
Intuitive UX: 17%

 

 

 

๐Ÿ“– ๐’๐จ๐ฎ๐ซ๐œ๐ž: Oliver Wyman, August 2023 Generative AI Travel & Leisure Survey

 

 

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Tourix is a digital marketing agency with a holistic approach on B2B services exclusively for Travel & Tourism industries, followed by a solid portfolio. We actively contribute in favour of our partners’ brand awareness, marketing & sales strategy, as well as profitability by utilizing New Technologies, while our solutions-oriented team of experts always try to expand the limits of traditional marketing norms.