Travelers evaluate booking decisions in-the-moment.
Google has recently introduced ‘micro-moments’, an interesting notion that poses remarkable challenges for travel agents and hotel owners who seek to drive new customers in order to increase [...]
Majority of travellers claim they prefer booking on a mobile device
According to a recent survey conducted by Opera Mediaworks some of 51% of American travellers said they preferred booking via a mobile device as their digital platform of choice. Interestingly, [...]
